Stage - a conversation with illo

In contemporary architecture, outdoor screens increasingly define the visual presence of our cities. Yet too often, they speak in a language of speed — hyper-fast, ever-changing advertising content, detached from the rhythm of the people passing by. What if we designed public screens the way we design architecture: with care, intention, and responsibility? What if motion slowed down, listened, and adapted to human pace? Because once screens become part of the city, they inevitably shape how it feels.

illo is a creative studio based in Italy, working at the intersection of motion design and illustration. The studio collaborates with leading international brands to build expressive visual languages that fuel optimism and make complex ideas feel accessible and human.

Ilenia Notarangelo is Founder and Creative Director at illo, where she leads the studio’s vision at the intersection of motion design, illustration systems and digital products.Her work focuses on building expressive visual languages that balance clarity and emotion, bringing bold color, synthesis and intention to brands, platforms and public-facing experiences.

Arianna Cristiano is Design Director at illo, with a background in graphic design and photography. Her work is rooted in abstraction, geometry and color experimentation, blending earthy palettes with vibrant digital accents across illustration systems, identities and expressive motion languages.